Thursday 6 October 2011

Olly Murs- Please Don't Let Me Go video analysis




Olly Murs- Please don’t let me go

Cinematography
We are first given an establishing shot of the manor in which the gathering is held. We also see an old bus arriving at the manor, which could indicate the gathering is set a long time ago or has a vintage theme. This shot is also a low angle when Olly Murs appears into the frame on a moped from the side of a camera. Then we get an insert medium close up shot of people evacuating the bus happily, indicating that they were invited to the party. We also get a medium long shot of Olly sitting on the moped getting the invite out. We then get an over the shoulder close up of the invitation which reads ‘Olly Murs at the Manor House Summer Garden Party’ in a simple yet ‘posh’ effective way. We begin to get medium long shots of guests and Olly as he enters the party. This shows what types of people were invited and the way they act and shows their facial expressions. Through this we start to get cuts of the same woman, which indicates that she is Olly’s love interest, and that it can link with the name of the song which is ‘Please Don’t Let Me Go’. Throughout the video there is also panning which shows what characters are actually doing. We then begin to get medium close ups of Olly and the young woman which show facial expressions and identifies their features. This allows the audience to get to know characters and the narrative. We also get long shots showing Olly singing/dancing with backing dancers. This is very typical of a pop video. Once Olly is with the girl, we see him through an over the shoulder high angle, which can indicate she has power over him. We also see her through a low angle which can indicate the same thing.

Editing
The most noticeable part of editing in this video is the sound. The sound has a gramophone style tone at the beginning and the end which sticks to the theme of a vintage party. There is also edited sound of whistling birds at the beginning of the video which indicates a pleasant summer/spring day. The paces of the cuts are in time to the beat of the song. The end of the video also fades out slowly, bringing the video to an end.

Mise-En-Scene
Costume: Smart/casual dress style suitable for a garden party. Olly’s wearing smart trousers, polo shirt and a jacket with a smart/casual hat. This might attract the target audience as his music style fits with his fashion sense. The girls at the party are in casual day/tea dresses which stick to the garden party theme. The men at the party are dressed in suits. All clothing fits the theme of a vintage garden party.

Location/s: Manor House in a rural area. Locations in the house, in the front of the house and in the garden. The location sticks to the vintage style.

Lighting: The lighting is natural day light with candle light in the evening. This can be interpreted at romantic and relaxed.

Props: There are lots of props in this video. The main ones being garden furniture, champagne glasses, tea food(cakes, fruit etc.), vintage cars and parasols. All of these still link to the vintage tea, garden party theme.

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